DFS: AR Campaigns for Global Deployment
By installing Cherrypicks’ Starbeacon™ at DFS locations in Hong Kong, Sydney and Hawaii, shoppers were treated to an AR treasure hunt game to complete their stamp cards and win attractive prizes.
- AR treasure hunt – Locate the lucky avatars on their maps, and Starbeacon™ will prompt an alert when the shoppers are in the proximity to collect the coupon.
- Once the stamp cards have been completed, shoppers can collect their prize.
- The campaign has been localized for shoppers to use their preferred language to play the mini games.
- Client DFS Group
- Date 2017-12-01
- Tags Augmented Reality, Location Intelligence, Mobile App, Retail & Loyalty