Discovery Bay launched a website and AR Easter Egg Hunt mobile game for Discovery Bay Funtastic Easter 2021

Discovery Bay launched a website and AR Easter Egg Hunt mobile game for Discovery Bay Funtastic Easter 2021, a socially distanced version of the traditional annual Discovery Bay Easter Egg Hunt. Participants can enjoy a virtual treasure hunt of AR Easter Eggs from their own personal mobile phones. The game used GamAR, a staple of Cherrypicks’ ARwiz, to allow users to play the AR game through their internet browser with no additional app download. After going through the simple registration process, users can start to tap and catch the AR eggs hidden around Discovery Bay. The eggs can be used to redeem fabulous prizes with a total prize pool valued at over HK$900,000.

Features:
  • Web AR from a browser without needing to install an app
  • Scan QR codes located on-site to access the game
  • Catch AR eggs through a mobile web browser launching the camera and moving around
  • Tap on the egg directly to catch it
  • Location-based AR, AR eggs were only available at Discovery Bay
  • Client Discovery Bay
  • Date 2021-03-10
  • Tags Augmented Reality, Events & O2O, Location Intelligence, Mobile Web