2015-06-18

Smart Telford recognised at the Asia Smartphone Apps Contest

[Hong Kong] The viral and impressive marketing result of MTR Mall’s Smart Telford has again gained the app another local recognition at the Asia Smartphone Apps Contest 2015 with a Certificate of Merit on 18 June.

Smart Telford is a multi-dimensional promotional platform to allow shoppers to enjoy a digitised and streamlined loyalty programme from earning points on their spending, redeeming rewards to receiving location-based surprise offers, all on their smartphones. Adopting cherrypicks’ patent-pending presence detection technology, Smart Telford takes the initiative to approach shoppers and bring better shopping experience as well as better engagement and interactivity between customers and tenants.