[Hong Kong] Raymond Leung, cherrypicks’ VP, Sales, was invited to share some gamification ideas to boost youth engagement at youth events at the Youth Marketing & Engagement Conference held on 21 August. Raymond’s topic was “How To Gamify Youth Events?: Ready, Set, Gamify! – Boosting Youth Engagement with Gamification Ideas that WOW” where he mentioned how iButterfly can engage with the younger generation successfully, and shared his personal experience on youth engagement at church mentor programme.
The vibrant 2-day conference aims to allow its attendants to acquire the latest strategies to market and engage the 90s generation, gain insights on the 90s generation culture, media consumption habits, and decision-making journey, and harness social media analytics to make sense of their conversation.