[Hong Kong] Terence Wong, Vice President, Cherrypicks, speaks at the 360 Use of Mobile on Customer Engagements panel organized by iab.hk on 26 Aug. The panel moderated by Simon Yuen, Senior Journalist, Marketing Magazine, included other guests, Zoe Cheng, Head of Growth, APAC, Cosmose, and Julie Chiu, Executive Director, Head of Marketing & Marketing Communications, DBS Bank.
Terence offered several approaches on how customer engagement can be enhanced by UI/UX design and the importance of incorporating design thinking to integrate the needs of people into the design process. He also advised on keeping UI/UX design simple through several Cherrypicks’ use case scenarios and daily life examples.
Comments are closed.